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All Posts By

Jill Johnson

Educators Earn Recognition for Unique School Social Media Initiatives

Announcement | Blog | Content Generation Award

A look at how two innovative educators put the power of social media content creation and student storytelling to work…

Why Would I Let My Students Take Over Our School’s Social Media?

Administrators | Digital Leadership | PR Professionals

Students are an untapped resource in schools. Give them opportunities to create social media content for an authentic audience without…

Student Content Creators Recognized for Contributions to School Storytelling

Announcement | Blog | Content Generation Award

Two students have been announce as winners of The 2022 Content GenerationⓇ Award! Natalie Keller won after a nomination and…

TikTok, Reels & Beyond: What’s Trending in Social Media & How Schools Can Capitalize

Administrators | Community Building | Digital Leadership

What’s popular can change quickly, especially when it comes to social media. As an educational institution, it can be tough…

Innovative Social Media Initiatives by 20 Students and Teachers Awarded

Announcement | Blog | Content Generation Award

Students and educators harnessing the power of social media for good. Schools are reaping benefits nationwide. The 2022 Content GenerationⓇ…

TSPRA & CalSPRA: Two very different places; one School PR theme

PR Professionals |

School public relations professionals in CalSPRA and TSPRA have evolved from their role of information specialist to tell the personal…

How to Train, Retain, and Sustain a Social Media Team

Administrators | Blog | Community Building

Building a Team of Content Creators

Administrators | Community Building | Digital Citizenship

Schools are continuously trying to improve communication systems both inside and outside of the school community; however, school leaders are…

Why You Should Add Students to Your Social Media Team

Administrators | Blog | Digital Leadership

5 Reasons Students Should Get CI Certified

Blog | Digital Leadership | Educators

5 Reasons Educators Should Get CI Certified

Blog | Digital Leadership | Educators

How to Organize a Social Media Team

Administrators | Blog | Community Building

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