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Blog

5 Crucial Reasons for Data-Informed Social Media

Administrators | Blog | Community Building

Data-informed social media decisions can take your communication strategy to the next level.

It Isn’t a Problem. . .Until It Is: How Schools Manage Social Media

Administrators | Blog | PR Professionals

School leaders should invest in social media management software to protect staff, students, and the district.

If You Post It, They Will Come: How Schools Communicate on Social Media

Blog | Community Building | PR Professionals

What platforms are schools using to reach their target audiences? Data shows a variety including Facebook, Twitter, Instagram, LinkedIn, YouTube,…

Three Myths about Student-Led Social Media

Administrators | Blog | Educators

How do you build a student-led social media team? School administrators can use project based learning methods to offer students…

Takeaways from The Big Easy #NSPRA2021

Blog | Conference | PR Professionals

How can you improve communication in school? Public Relations personnel are professional storytellers not afraid to address their struggles and…

PIVOT: Three Lessons to be Learned from Friends

Blog | PR Professionals | Public Relations

The past year has called for educational leaders--especially those responsible for communications during the pandemic--to pivot on multiple occasions. Learn…

Reigniting a Passion for Education after a Year Fraught with Burnout

Blog | Educators |

This past year’s proverbial dumpster fire has caused more burnout among educators than any other challenge in recent history. From…

Making the Jump from School Administrator to EdTech Leader

Announcement | Blog |

In 2017, managing my school’s social media accounts as a high school administrator quickly became a part-time job on top…

Communicating about “Back to Normal”

Administrators | Blog | Community Building

 “Back to Normal” It’s what so many of us have longed for so many months. A way to get back…

What We Learned from Teachers Using Social Media

Blog | Educators | Storytelling

At the beginning of 2021, the Class Intercom team met to discuss how we could support and encourage teachers. After…

2021: The Year of Social Media Archiving

Blog | Skill Building | Tech Professionals

Why Every School Should be Archiving Social Media When it comes to school communication and social media, effective communication packaged…

How to Craft Real Social Content

Blog | Educators | PR Professionals

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