During the Holidays, we often see schools resorting to what we call a stuffing mentality. Content is baked in without much thought or effort.
What’s the difference between stuffing and dressing?
In the culinary world, stuffing is called stuffing because it is meant to be cooked in the same pan as the bird. It might be easy, but it doesn’t look very appetizing. On the other hand, dressing is prepared separately and served as a way to best “dress up” the turkey. It often looks better than stuffing and it helps bring a visual balance to the final presentation.
Instead of stuffing your holiday content with announcements about school closures, consider how you can dress up Holiday content in terms of highlighting the main dish. This could be what’s unique about your school, students and special events.
Here are 3 ways in which you can dress up your Holiday content:
- Make it personal. Instead of making the simple post about school being closed for the Holiday, talk about what students or teachers might be doing during that day off. Doing this will.
A) Communicate the fact that school is closed but it will also B) make your content unique because no other school will have those same personal stories.
- Who wore it better? For this example, you could pair an older student with a younger student and have them complete an activity together. One idea is to have them make a turkey hand or drawing a Holiday related picture. Post it on social media and ask people to vote on the best one.
- 10-year challenge. As we approach 2020, the trend we see on social media is people posting photos of themselves and comparing that image to one from 10 years ago. This could be entertaining especially as you highlight high school students considering the 10-year challenge will look much more dramatic. Instead of posting the images, ask them specific questions like: “What did you want for Christmas 10 years ago?” or “What was your favorite Holiday memory as a kid?”
We would love to see your holiday posts. Tag us on social media @classintercom.