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PR Professionals

Amplify Marginalized Voices: An Education Pioneer’s Mission

Administrators | Blog | Digital Leadership

A pioneer in her own right, Dr. Shana Henry continues to braid representation, community, and stories into her 17-year career…

Why Would I Let My Students Take Over Our School’s Social Media?

Administrators | Digital Leadership | PR Professionals

Students are an untapped resource in schools. Give them opportunities to create social media content for an authentic audience without…

TikTok, Reels & Beyond: What’s Trending in Social Media & How Schools Can Capitalize

Administrators | Community Building | Digital Leadership

What’s popular can change quickly, especially when it comes to social media. As an educational institution, it can be tough…

TSPRA & CalSPRA: Two very different places; one School PR theme

PR Professionals |

School public relations professionals in CalSPRA and TSPRA have evolved from their role of information specialist to tell the personal…

How to Train, Retain, and Sustain a Social Media Team

Administrators | Blog | Community Building

Building a Team of Content Creators

Administrators | Community Building | Digital Citizenship

Schools are continuously trying to improve communication systems both inside and outside of the school community; however, school leaders are…

Why You Should Add Students to Your Social Media Team

Administrators | Blog | Digital Leadership

How to Organize a Social Media Team

Administrators | Blog | Community Building

Why Creating a Social Media Team is a Good Idea

Administrators | Blog | Community Building

Surviving and Thriving in the World of School Communication

Digital Citizenship | PR Professionals | Skill Building

Join Class Intercom’s webinar that provides school administrators, PR professionals, educators, and board of education members with guidance on social…

Creating a Social Media Report for Your School (with Template)

Administrators | Blog | PR Professionals

Representing Education on LinkedIn

Administrators | Blog | Community Building

A look at how schools and districts benefit from harnessing the power of LinkedIn, plus insights into content that moves…

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