Class Intercom + School PR Happy Hour
Amplifying the Voices & Ideas of School PR Professionals
Class Intercom is a proud, longtime sponsor of School PR Happy Hour, a podcast where school PR professionals come together to share tips, tricks, and best practices. We support the show because the voices and ideas of school communicators deserve a bigger stage.
Each episode brings real-world perspective to the topics school communicators navigate every day, from referendums and strategic communications to staff recruitment and explaining complex issues. Amplifying those conversations helps more schools learn from one another and tell their stories with confidence.
Key Benefits
Amplifying School PR Voices
Practitioners get a platform to share what’s working in their schools and districts, in their own words.
Practical Ideas from the Field
Listeners walk away with tips, tricks, and best practices they can put to work right away.
A Long-Standing Commitment
Class Intercom has long sponsored the show as part of our commitment to supporting the school PR community.
School PR Happy Hour is a podcast created by and for school PR professionals. Hosted by Justin Dearing and Becca Latham and co-founded by Erin McCann, the show features candid conversations with communicators, educators, and leaders about the work of telling school stories and building community trust.
Events & Collaborations
Episode 507: Distinctly Human Content with Ben Pankonin
School PR Happy Hour | Nov 15, 2023Justin talks with Class Intercom’s Ben Pankonin about how a new role is changing the way he thinks about content, and why school PR pros need content that feels distinctly human as AI advances.
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Talkin’ Threads on the #Road2NSPRA
School PR Happy Hour | Jul 15, 2023Justin and Class Intercom’s Ben Pankonin size up Threads, the newest social platform at the time, and whether schools should be on it, plus a preview of the NSPRA Seminar in St. Louis.
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From the Classroom to Nationwide Impact with Justin Dearing
Content Generation Podcast | Jul 13, 2023School PR Happy Hour host Justin Dearing joins the Content Generation Podcast to talk about his path from sports broadcasting and the classroom to helping schools nationwide tell their stories.
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Are We Competing with the Computers? AI in School PR
School PR Happy Hour | Apr 1, 2023Erin McCann and Class Intercom’s Ben Pankonin dig into the role of AI in school PR and what it means for communicators.
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Building Students as Content Creators
School PR Happy Hour | Mar 1, 2022Justin and Class Intercom’s Dr. Jill Johnson discuss the value of students serving as content creators for their schools.
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Award-Winning School PR Professional Erin McCann Talks School Communications
Content Generation Podcast | Oct 14, 2020Hear from seasoned school communications professional and School PR Happy Hour co-founder Erin McCann about everything from school podcasting to her career journey through multiple media formats and storytelling challenges.
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