Robyn Warner, educator turned edtech marketer, provides an overview about content and copywriting–including various types of copy, such as social media and blogs. In this session, Warner defines copywriting, provides an overview of social media best practices for writing copy, and takes students through the process of writing a blog.
As a former English teacher, Warner relates blog writing to the writing process used in English classes and provides templates for students to use when writing their own blogs or blogs for school/district websites.