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5 04, 2020

Lessons for Digital Citizenship during COVID-19

By |2020-04-05T21:10:07-05:00April 5th, 2020|Case Study, Digital Citizenship, Digital Leadership, Social Media|0 Comments

Like many of you, I have been watching my social media feed and it's filled with news of COVID-19. And like you, I have felt both fear and anger fueled by what I’m seeing shared on social media. As I’m worried and saddened by the damage of the virus itself, I’m also concerned about the [...]

30 03, 2020

The Content Generation Episode 34: Be Social At A Distance

By |2020-04-01T11:25:25-05:00March 30th, 2020|Podcast, Social Media|0 Comments

During this episode, Amber and Ben discuss the challenges that schools are facing in light of COVID-19 and how being social at a distance is not just a recommendation but a rallying cry.        

23 03, 2020

Reclaiming Your School’s Identity

By |2020-03-26T11:59:14-05:00March 23rd, 2020|Digital Citizenship, Digital Leadership, Social Media|0 Comments

Lost in the whirlwind of setting up the new home office, organizing Zoom calls, adapting curriculum and managing a whole new world of remote education logistics is the one thing we are beginning to realize... Our identity as a school has shifted. Our schools are known for their buildings, the colors, the athletics, performing arts, [...]

2 03, 2020

The Content Generation Episode 33: TSPRA & IDEACON Recap 2020

By |2020-03-03T11:01:48-06:00March 2nd, 2020|Digital Citizenship, Digital Leadership, Podcast, Social Media|0 Comments

Last week our team traveled to Austin and Chicago to attend the TSPRA conference and IDEAcon conference. During this episode, we share what we learned while attending these amazing conferences. One of the largest School PR conferences, the Texas School PR Association conference provided room for great conversations about social media. School districts from across [...]

17 02, 2020

3 Ways To Inspire Students To Create Content At Your School

By |2020-02-20T08:44:02-06:00February 17th, 2020|Social Media|0 Comments

If you’re struggling with getting students to create content for your school, you’re not alone.  Even though many students are super users of social media, it doesn’t necessarily mean they know how to create engaging content or understand branding and marketing concepts, especially when it comes to marketing a school. Since Class Intercom was founded, [...]

17 02, 2020

The Content Generation Episode 32: PJ Caposey

By |2020-02-16T22:23:04-06:00February 17th, 2020|Digital Citizenship, Podcast, Social Media|0 Comments

PJ Caposey is a dynamic speaker and a transformational leader and educator. PJ began his career as an award-winning teacher in the inner-city of Chicago and has subsequently led significant change in every administrative post he has held. PJ became a principal at the tender age of 28 and within three years was able to [...]

3 02, 2020

The Content Generation Episode 31: Jennifer Randall

By |2020-02-03T07:30:52-06:00February 3rd, 2020|Podcast, Social Media|0 Comments

Jen Randall is a 17-year veteran of the high school classroom. She started as a choral and show choir director and now travels the country hosting clinics, consulting and judging competitive show choir. In recent years, she has gone back to her journalistic roots, and now teaches Digital Media and produces KDGN (broadcast channel) for [...]

27 01, 2020

Lessons from Kobe Bryant’s Dear Basketball

By |2020-02-03T07:36:22-06:00January 27th, 2020|Case Study, Digital Leadership, Social Media|0 Comments

It's not often that a professional athlete writes a letter to their passion. But, Kobe Bryant wasn't a normal athlete. In the wake of his tragic death, he left so many of us inspired. What can we learn from Kobe and his Oscar-winning short film, Dear Basketball? Communicate about your passion. No matter your passion, [...]

16 12, 2019

12 Days of Content

By |2019-12-20T11:52:22-06:00December 16th, 2019|Digital Citizenship, Digital Leadership, Social Media|0 Comments

Right now administrators, teachers and students are counting down the days until Holiday break. If you’re still planning content between now and next semester, we know it can be easy to check out and not think about content until January. As we mentioned in our Thanksgiving post, your holiday content for your school should be [...]