TSPRA & CalSPRA: Two very different places; one School PR theme

Communication | PR Professionals | Social Media

School public relations professionals in CalSPRA and TSPRA have evolved from their role of information specialist to tell the personal…

Representing Education On LinkedIn

Communication | PR Professionals | Social Media

December 2021 LinkedIn is most reputable for being the “business social platform.” Even though LinkedIn has been around for 19…

Takeaways from The Big Easy #NSPRA2021

PR Professionals | Public Relations |

How can you improve communication in school? Public Relations personnel are professional storytellers not afraid to address their struggles and…

Making the Jump from School Administrator to EdTech Leader

Announcement | Digital Leadership | Educators

In 2017, managing my school’s social media accounts as a high school administrator quickly became a part-time job on top…

Communicating about “Back to Normal”

Educators | PR Professionals |

 “Back to Normal” It’s what so many of us have longed for so many months. A way to get back…

The Content Generation Episode 38: Erin McCann

PR Professionals | Social Media |

A storyteller by nature, Erin McCann is fascinated with telling the stories of Public Education.  A product of Texas Public Schools,…

3 ways your school can prepare for a social media FOIA request

Digital Leadership | IT Professionals | PR Professionals

It’s no secret that COVID-19 is presenting new challenges for schools especially when it comes to public relations and social…

5 Ways to Improve Your School’s Social Media Response Plan

PR Professionals |

With the initial chaos of the unprecedented educational shift behind us, schools across the country have been working diligently on…

Self-Care in the New Normal

Educators | PR Professionals |

A free, on-demand webinar from Class Intercom on Thursday, April 16th sharing tips on how self-care can lead to better…